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Communications Market Report 2017
類別:其他專案出版品
出版品名稱:Communications Market Report 2017
研 究 人 員:劉柏立,白卿芬,陳思豪,鄭木宛予,徐千惠,汪瑤葳,施翔云,王怡惠,梁曼嫻
出 版 年 月:201802
頁數:42
關 鍵 字:Telecommunications Market Survey, Broadcasting Market Survey, Broadband Usage Survey, Digital Convergence Survey
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摘要
資通訊科技發展迅速,帶動整體數位經濟,在匯流趨勢下,通訊傳播產業攸關國家經濟與發展,特別是消費者在通訊傳播市場之使用行為,除與整體通傳產業之商業經營、科技發展息息相關外,並已逐漸擴展與深化影響眾多其他產業。面對多樣化的網際創新應用服務以及數位經濟轉型之社會變革,政府相關部會必須站在趨勢前端,引領產業發展。透過通訊傳播統計調查,可掌握國家發展與民眾使用情形,過往通傳調查分析,著重於蒐集通傳產業供給面之統計資料,在需求面向之調查統計資料較為缺乏。本報告彙析本次通傳調查結果,從供給面及需求面做深度分析,以宏遠視野面對跨域的總體趨勢,瞭解數位發展之脈動,全面掌握我國通訊傳播市場動態。

In the era of the digital economy, how we use communications services is not only vital to business operations and technological developments of the communications industry, but is also a significant factor influencing other industries; consequently, it has become closely tied to the development of the national economy.

The purpose of conducting this research was to obtain detailed and objective data with regards to consumer behavior and preferences through a comprehensive investigation. By analyzing key developments in consumer behavior and innovative applications, as well as other developments in telecommunications, broadcasting, broadband, and digital convergence, we are able to ascertain fundamental factors that guide regulations and policy making.
目錄
 Foreword    1
  
 I.      Survey  of  Communications  Industries  towards  Digital  Convergence
 Development    3  
 METHODOLOGY  3  
 RESULTS  OF  COMMUNICATIONS  MARKET  SURVEY  7
  
 II.    Comparison  of  the  Digital  Convergence  Trend  of  the  Domestic  and
 International  Communications  Industries  27
  
 A.    Comparison  of  the  Supplied  Data  of  the  Domestic  and  International
 Communications  Industries    27
 B.    Comparison  of  the  Convergence  Policy  of  the  Domestic  and  International
 Communications  Industries30
  
 III.  Conclusions    32
  
 A.    Telecommunications  Market  32
 B.    Broadcasting  Market  32
 C.    Broadband  Usage  34
 D.    Digital  Convergence    35
 E.      The  Development  of  the  Communications  Industry  under  the  Trend  of  Digital
 Convergence  in  Taiwan  36
  
 
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